Research: Key trends in mobile push email

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Rhetorik

Published: 26 Jun 2007 16:50 BST

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User wish list

The final question in this area was an interesting one. We asked users of push email solutions: "If you could make one major improvement/enhancement to the push email devices in current use in your organisation, what would it be?"

A total of 87 respondents answered this open question and, in some cases, at length. As you might expect, the responses were particularly diverse and often related to the particular circumstances of the enterprise, the devices in use and the way they were being applied.

However, a few important recurrent themes emerged. Faster download and upload speeds or data compression capabilities were requested by 15 percent of all respondents. These users clearly saw the need for the communication of large data files and sources of information speedily and efficiently. Other common requirements of a specific nature included a reduction in costs (nine percent), better handling of attachments (seven percent), improved synchronisation (seven percent) and improved spam control and filtering (six percent).

Other improvements to technical features of the devices were noted in almost one-quarter (23 percent) of the answers given, and a range of improvements or upgrades to the systems or network were requested by eight percent. Access to other particular applications was noted in 10 percent of responses. However, this still left more than one-quarter of all improvements suggested that were too diverse to analyse in this way.

Figure 13: Push email improvements 'wish list'

 

Q23: If you could make one major improvement/enhancement to the push email devices in current use in your organisation, what would it be? (Open response)
Base: All respondents using push mobile email technology who noted improvements. (Total: 87)
Source: Rhetorik 2007

A few interesting examples of improvements noted in the open responses may help to illustrate the diversity of requirements and needs uncovered by this question:

"Have devices that are lighter and more aesthetically pleasing."

"Unify all devices onto one solution to ease burden of management."

"Typing more than one line of text is laborious. To be able to dictate the message verbally and for it to be converted to email text would be really ideal."

"Increase capacity of the devices to store and access files and mail/documents."

"In-built read and edit of Microsoft Office documents."

"Single handset remote management platform to adopt the same security policy and remote device management to any platform-enabled mobile email, irrespective of device, operating system and email enabling platform."

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Go to section: Introduction, scope and methodology Executive summary Use of mobile email Trends in use of mobile email Push or pull? Drivers and restraints of push technology Push email solutions and technology User perceptions User wish list

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