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IT Anthems: Asera rules the world

Peter Judge ZDNet.co.uk

Published: 07 Mar 2003 11:52 GMT

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Asera everywhere (MP3)

Asera lead the way (next page)

Founded in 1998 by serial entrepreneur Vinod Khosla, e-business software maker Asera was a "hot start-up" in 2001 (according to Network World).

Now, of course, the company has bit the dust -- its products and customers purchased by SEEC in January. Asera built supply chain software intended to link company's existing (1980s and 1990s) systems with other companies in e-business schemes. Somewhat ironically, SEEC focuses on older legacy systems, and will use Asera's assets to bring itself up to date.

Asera was a classic late-90s "glamorous" start-up, spending £175 million of venture money in a couple of years. Where did it go? Well, the all-star management line-up didn't come cheap: Asera attracted former Oracle president Ray Lane, Cisco CIO Peter Solvik, Federal Express CIO Robert Carter and Janpieter Scheerder, one-time president of network storage at Sun.

Lesser staff, meanwhile, worked long hours (Asera reserved a wing in the local hotel for them) and believed it was cool to work somewhere where the conference rooms have funky names. Asera conflabs were held in rooms named after the word for "speed" in different languages (try saying "Meet you in Geschwindigkeit in five").

What else is left? Well, two songs, recorded by an un-named executive, form a poignant reminder of just how pathetic the dot-com romance was. "Like Kevin Spacey rapping," said one IT Anthems fan. The song name-checks a lot of other senior execs, and will no doubt appear on their CVs.

Want to hear more of our older Anthems? Have any new ones for us? Mail them to corpanthems@zdnet.co.uk

Lyrics

Asera everywhere!
So let me ask you...
Are you ready to party? Uh huh...
Are you ready to get funky?
Well, put your hands together!

Yo! Homeboys, homegirls, gather 'round.
We're poppin it, kickin' it, gettin' down
We're hot, we're bad, we're lean and mean.
We're takin' control of the e-biz scene

We're in command of the chain of demand.
It's right in the palm of Asera's hand.
Competitors worry, competitors weep.
They lost their edge and they're losin' sleep.

The team is hot, like a laser beam.
Our architecture is to the extreme.
For the customers, ain't no delays.
We get them goin' in ninety days!

Asera's crib is the place to be.
We're rockin' the world to the nth degree.
Does Stevie wonder? Is Lorne Green?
Is Helen ready for the Asera scene?

Asera everywhere. take flight!
We won't be chillin' 'til we're there.
That's right! our crew is hot, def, dope and fly.
Yo! Yo!
We rule, so hear our battle cry.
Let's go! Go! Go!

Asera...it's armor plate, it's solid state.
Asera...activate, accelerate.
Asera...at a rapid rate, from the starting gate.
Asera...

We're groovin' high in the e-biz era.
Resolve! Actis! Ventis! Asera!
Are the names that brought us here today.
We're comin' on strong,
We're breakin' away.

With Bunny and Kurt and the boardroom team,
We're rockin' the boat, we're skimmin' the cream.
We're kickin' behind, we're makin' our stand.
The rest are hangin' in no man's land!

Vinod had the vision we'd be number one;
He's Asera board chairman and the founder of sun.
"Yo!" said Vinod. "If you wanna get hot,
you gotta think big,
or getcha butt off the pot."

There's Earnie, Naomi, Janpeter and Pete,
And Bunny makes the boardroom crew complete,
They're tellin' the world, every mother's son,
Asera be def, can't be outdone.

Asera everywhere. take flight!
We won't be chillin' 'til we're there.
That's right!
Our crew is hot, def, dope and fly.
Yo! Yo! We rule, so hear our battle cry!
Let's go! Go! Go!
Asera...it's armor plate, it's solid state.
Asera...activate, accelerate.
Asera...at a rapid rate, from the starting gate
Asera...

And then, there's Ken, Chin, Anil.
They founded Asera, and made it all real,
And don't forget Murugan's vision quest.
To conquer the mountain,
To be the best

Asera is phat, we're the team to beat.
We're right up front in the driver's seat!
We're a winning team, we're a top notch crew.
We're causin' a stir, an e-hullabaloo!

We're doin' our thing and we're havin' some fun.
We're winnin' the battle, but the war ain't won.
Ain't no one can stop us or step on our dream,
But we gotta keep pluggin' and swimmin' upstream.

Yo! You Aserian cats and chicks.
Word is born! You're gonna get your kicks!
The future's here, so take your place.
We're takin' Asera into outer space!

Asera everywhere. take flight!
We won't be chillin' 'til we're there.
That's right! our crew is hot, def, dope and fly.
Yo! Yo! We rule, so hear our battle cry.
Let's go! Go! Go!

Asera...it's armor plate, it's solid state.
Asera...activate, accelerate.
Asera...at a rapid rate, from the starting gate.
Asera...

Asera rocks the world!

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