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Is Microsoft ready for Web services?

Tony McCune for ZDNet.com ZDNet US

Published: 07 Feb 2003 10:17 GMT

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As we move into 2003, Web services technology is creating a seismic shift in the IT industry landscape. The technology tornado around J2EE, XML and Web Services isn't about language or data format; but is focused on interoperability. There's no single company controlling the standards, no proprietary technology controlled by a monolith. So no matter how good the technology, or how low the purchase price, a solution will work only if it is truly interoperable with the prevailing industry standards.

For more than three years, we have seen Microsoft devoting tremendous time and energy to standards-based development, while at the same time trying to undermine it. First it introduced J++ and Passport, and when that failed to be accepted in the market, the company moved on to C# and .Net. Despite the fact that Microsoft is dipping its toes into Java and has become less belligerent towards Linux, the company remains firmly wed to a Windows environment.

Microsoft's 'one degree of separation' advertising campaign depicted a world where businesses communicate with little or no effort. The fantasy was splendid, but it was just that -- pure fantasy, because integrating transactions takes more than simple XML connectivity. Setting the expectation that it can work in the real work could hurt the Web services movement in the long run, especially if business professionals take a Windows-only path seriously.

On the other hand, IBM and others have embraced a variety of open standards to build their e-business software platforms. Today, we are seeing foundation products mature and vendors beginning to branch off into building business components that solve specific problems using popular technologies. While Microsoft remains focused on rolling out infrastructure and trying to explain its .Net vision -- or on pulling out of its branding strategy altogether -- the Java marketplace has refocused on standardizing business applications and streamlining development tools. This is what the mid market has been waiting for.

Last year's watershed moment was when IBM launched the Eclipse project and donated it to the open-source community. Hundreds of vendors pooled resources and intellectual capital and opened up opportunities for innovators everywhere to build plug-and-play tools and utilities. It is industry efforts such as Eclipse that will contribute to a 'whole product' solution for the mid size business, since it is unlikely that any vendor can provide an entire solution for interoperability to meet the demands of the mid market business without embracing open standards.

For Microsoft to deliver on Web services and appeal to mid-size companies, the company will need to shift gears and interoperate with all existing systems, even Linux. And that will not be simple.

Tony McCune is the director of business development for CrossLogic, an IT professional services firm with about 35 consultants focused on Java, XML and Web Service based solutions for business and Web integration.


What standards will drive the next wave of Web-based services, and how will they interact? Check out the latest developments on .Net, Java, Liberty Alliance, Passport and other technologies at ZDNet UK's Web Services News Section, including analysis, case studies and management issues.

Let the editors know what you think in the Mailroom.

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